To carry out Reverse Merger financing — or a Reverse Merger transaction itself — you will, of course, need a professional business plan that meets U.S. market standards (written in a format familiar and easily readable for U.S. experts).
Whether your case involves a startup, an SME, or the financing of expansion plans, we require a flawless business plan before we can act on your behalf.
If you do not wish to create your own comprehensive business plan, we are happy to provide this service for you.
Nevertheless, we will still need at least your basic information, as listed below under the “Key Elements of a Business Plan.”
Below you’ll find these elements once again in English — since your business plan must be submitted in English.
Key Elements of a Business Plan for a U.S. Startup
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Executive Summary:
A concise overview of your entire plan, highlighting your company, mission, products/services, target market, competitive advantages, and financial projections.
(This should be written last, but appears first in the plan.) -
Company Description:
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Mission Statement: Purpose and values of your company.
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Vision Statement: Your long-term aspirations.
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Legal Structure: Sole proprietorship, LLC, S-Corp, C-Corp, etc.
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Company History / Founding Story: How the company began.
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Objectives: Specific, measurable, achievable, relevant, and time-bound goals.
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Products and Services:
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Detailed description of your offerings.
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Unique selling propositions (USPs).
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Product/service life cycle.
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Intellectual property: patents, copyrights, trademarks.
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Market Analysis:
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Target Market: Who are your ideal customers? Demographics, psychographics.
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Market Size & Trends: How large is the market? Is it growing?
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SWOT Analysis: Strengths, Weaknesses, Opportunities, Threats.
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Competitive Analysis: Who are your competitors? What are their strengths and weaknesses? How will you differentiate?
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Marketing and Sales Strategy:
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Marketing Strategy: How will you reach your target market? Branding, advertising, PR, content marketing, social media.
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Sales Strategy: How will you sell your products/services? Channels, pricing strategy, sales process.
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Management Team:
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Organizational structure.
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Biographies of key management personnel, highlighting relevant experience and expertise.
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Advisory board (if applicable).
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Staffing needs.
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Operations Plan:
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Physical and online locations.
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Required equipment and technology.
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Production or service delivery process.
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Supply chain management.
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Legal and regulatory requirements.
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Financial Plan:
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Startup Costs: Detailed breakdown of initial expenses.
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Revenue Projections: Sales forecasts (3–5 years).
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Profit & Loss Statement: Projected income and expenses.
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Cash Flow Statement: How cash moves in and out of the business.
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Balance Sheet: Assets, liabilities, and equity.
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Break-Even Analysis: When revenues will cover costs.
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Funding Request (if applicable): How much capital is needed and how it will be used.
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Appendix (Optional):
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Resumes of key personnel.
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Letters of intent.
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Market research data.
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Product brochures.
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Legal documents.
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Resources for Business Plan Samples and Templates
U.S. Small Business Administration (SBA):
The SBA offers outstanding guidance and templates specifically for U.S. businesses.
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SBA’s “Plan Your Business” Guide: https://www.sba.gov/business-guide/plan-your-business
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SBA’s Business Plan Template: Downloadable templates and interactive tools are often available via this page.
SCORE:
A non-profit organization that provides free mentorship and resources for small businesses, supported by the SBA.
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SCORE’s Business Plan Templates & Resources: https://www.score.org/business-plan-templates
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They also offer industry-specific templates.
Bplans.com:
A popular private resource with a large library of sample business plans across different industries.
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Bplans.com Sample Business Plans: https://www.bplans.com/sample_business_plans.php
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You can search by industry or business type. Although not government-affiliated, these examples are well-structured and relevant for U.S. startups.
Important Reminder
Always customize any sample business plan to your specific business concept, industry, and objectives.
A strong, clear, and well-documented business plan is the foundation for every successful Reverse Merger and investment negotiation.
Good luck with your venture!